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Father's Day Promotional Ideas for Home Improvement Stores

Posted by Jessica Beaudry on Fri, Jun 01, 2018 @ 06:45 AM

Father’s Day spending in the U.S. is expected to reach a record high of $15.5 billion, the National Retail Federation (NRF) reports. To celebrate father figures, home improvement stores can present simple DIY backyard projects that families can complete over the holiday (Sunday, June 17, 2018) weekend, and promote the campaign with the effective multi-media marketing efforts suggested below.

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Tags: Building Materials, Retail

Highlights from 2018 National Small Business Week

Posted by Joe Gargiulo on Tue, May 08, 2018 @ 08:45 AM

National Small Business Week (NSBW) was launched in 1963 to recognize “small business owners and the critical contributions of America’s entrepreneurs.” Those efforts continue today under the auspices of the U.S. Small Business Administration (SBA) which claims that (1) “more than half of Americans either own or work for a small business;” and (2) “small businesses create about two out of every three new jobs in the U.S. each year.”

This year’s festivities were celebrated Friday, April 29 to Saturday, May 5 in all American states and territories. Events included the NSBW Hackathon, National Awards Ceremonies, NSBW Bus Tour, NSBW Twitter Chat, and a virtual conference.

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Tags: Retail

NRF Releases Winter 2017/2018 Retail Shopping Insights

Posted by Jessica Beaudry on Fri, Mar 16, 2018 @ 11:00 AM

In the National Retail Federation’s (NRF) Winter 2017/2018 Consumer View report, the trade association examines U.S. consumer preferences about today’s retail shopping experience including fulfillment, marketing techniques and emerging technologies. The quarterly report surveyed 3,172 consumers from November 11 – December 1, 2017 and possesses a “margin of error of plus or minus 1.7 percentage points.”  As consumer buying habits and demands continue to reshape the retail industry, businesses must successfully adapt to remain relevant.

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Tags: Retail

NRF 2018: the Retail Industry’s Big Show

Posted by Joe Gargiulo on Mon, Dec 18, 2017 @ 02:02 PM

NRF 2018, the retail industry’s mammoth convention and exposition, is expected to draw over 30,000 attendees with an offering of educational and networking sessions, tradeshow exhibits, special guest presentations, podcasts and receptions. The event is produced by the National Retail Federation (NRF) and scheduled for January 14 – 16 at the Jacob K. Javits Convention Center in Manhattan.

NRF is the world’s largest retail trade association, representing discount and department stores, home goods and specialty stores, main street merchants, grocers, wholesalers, chain restaurants and internet retailers from the United States and more than 45 countries. Retail is the nation’s largest private-sector employer, supporting one in four U.S. jobs (42 million working American) and contributing $2.6 trillion to annual GDP.

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Tags: Retail

NRF Examines Retail Shopping, Technology and Demographics

Posted by Joe Gargiulo on Fri, Sep 29, 2017 @ 10:54 AM

Consumer View,” a new quarterly research project by the National Retail Federation, looks at “shoppers’ experiences with technology, what brings Millennials and Gen Z into the store and what differentiates the online and in-store shopper” in its inaugural publication. Focus areas include retail shopping by the generation, technology, store visits, browsing and intent, and customer satisfaction. Highlights follow.

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Tags: Retail

Millennials ‘Want It All’ in Retail Customer Service

Posted by Joe Gargiulo on Thu, Sep 28, 2017 @ 02:52 PM

The CrossCheck editorial team appreciates infographics having useful statistics, a compelling argument and graphics with eye appeal. A recent work titled “Why Millennial Consumers Want Personalized Customer Service” by Time Trade Systems seems to “have it all." Here are a few highlights about retail customer service to whet the appetite:

  • Millennials will make up 50% of the global workforce by 2020.
  • 87% of millennials would abandon a dressing room (and the store altogether) if an associate is not readily available to help them.
  • 71% of millennials prefer to shop a brick-and-mortar Amazon store versus Amazon.com.
  • 63% of millennials wander the aisles until they find an associate.
  • 75% of millennials use their mobile devices to compare prices.
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Tags: Retail

Millennial Shoppers Seek Out Environmentally Conscious Companies

Posted by Jessica Fernandez on Fri, Jul 28, 2017 @ 10:55 AM

Millennial shoppers have made a big impact on the way companies are changing things around. When looking at what inspires millennials to buy, a lot of purchases were made from eco-friendly or charitable companies. Products are being pushed by magazines and blogs that are popular in the realm of millennials, such as Darling Magazine and Refinery29. Millennials are buying clothes, beauty products, workout gear, accessories and even water bottles from companies that make donations from purchases and market their eco-friendly campaign. Millennials readily pay more for a product they know helps the environment or a charitable foundation.

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Tags: Retail

NRF Protect: Loss Prevention Conference for the Retail Industry

Posted by Joe Gargiulo on Sat, Jun 03, 2017 @ 09:45 AM

The National Retail Federation presents NRF Protect, a retail industry loss prevention (LP) conference, on June 26 – 28, 2017 in Washington, D.C. at the Gaylor National Resort & Convention Center. Billed as “the largest, most important retail and restaurant LP event in North America,” NRF Protect includes educational sessions and workshops, a tradeshow, an awards presentation, special-guest speakers and multiple networking opportunities.

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Tags: Retail

National Retail Federation: A Community of Retailers in Action

Posted by Jessica Beaudry on Wed, May 24, 2017 @ 12:45 PM

Retail means building awareness according to the National Retail Federation (NRF). The organization advances “the interests of the retail industry through advocacy, communications and education” with a dedicated action center, resources on safety and other industry concerns, trending news and a nonprofit foundation. As the largest retail trade association worldwide, NRF represents and brings together a collective force of businesses from “Main Street merchants” to department stores, supplying retailers with the tools to stay informed on the latest issues and make positive differences within the industry. 

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Tags: Retail

14.5 Step Checklist for Retailers to Increase Sales Using Craigslist

Posted by Andrew Donahey on Mon, Feb 08, 2016 @ 11:00 AM

The support group started right on time. About half way through, apprehensively, I made my way to the podium. I felt the calling and it was my turn to confess. With all eyes on me, the walk down the middle aisle seemed miles long. I stood behind the podium, straightened the microphone, cleared my voice more than once, grabbed both sides of the podium and gave into a higher power.
 
"I'm a collector," I warbled. What a relief to have been on the first step to becoming a recovering collector. With that said, let the record reflect that I am not a hoarder!
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Tags: Retail, Check Guarantee, Andrew Donahey

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