Posted by Kyle Escamilla on Fri, Dec 14, 2018 @ 08:45 AM
Furniture retailers everywhere are preparing for one of the largest home furnishings tradeshows in the world. The Winter Las Vegas Market is scheduled for January 27 – 31 at the World Market Center, presenting a wide range of products, education and services. A variety of home furnishing professionals such as buyers, retailers, and interior designers will attend this massive market to learn business practices, network with professionals, and see new product demonstrations. With over five million square feet of exhibitor space, this is the perfect event to learn how to grow a furniture business and view potential new inventory to entice customers.
CrossCheck will be among the 4,200-plus exhibitors at the Winter Las Vegas Market and stationed at booth #22 in the Home Furnishing Association’s Retailer Resource Center. Senior Vice President Charles Dortch III and Sales Director Jason Lindell will be ready to speak with retailers about check guarantee solutions for home furnishings dealers that reduce risk while maintaining happy customers.
Networking at LVM
There are many opportunities to network with fellow home furnishing professionals at this year’s semiannual event.
First-time attendees may be interested in the Orientation for First-Time Attendees (Sunday and Monday, 9:30 am where they can meet with peers, pick up market tips from experienced attendees, and learn their way around the WMC’s products displayed, educational programming and amenities.
Other networking opportunities include:
- Non-Profit Retail Networking Reception – Sunday at 5:00 pm.
- E-Commerce Mixer & Champagne Reception – Monday at 12:30pm.
- “Learn and Earn” Buyer Breakfast Roundtables – Tuesday at 9:00 pm.
- Evening Courtyard Receptions every evening of the market at 6:00 pm.
- Market After Party – Every night at 10:30pm.
Educational opportunities at LVM
LVM Winter 2019 will host a variety of seminars and speakers for chances to learn growing a home furnishings business and keep retail customers happy. Admission to all of these programs are included in event registration.
Advertising and brand awareness are critical to the success of any business, but it is often difficult finding methods to utilize a marketing budget to its fullest potential. Come learn from Creative Business Strategies to BOOST your Profitability, a panel of industry professionals who will be discussing creative business strategies to boost the overall profitability for marketing efforts.
The discussion will be led by Reisa Elden, head of Events for Ivy; and Crystal Palecek, founder of Palecek Interiors. Session panelists include Anastasia Casey, founder of Identite Collective; Lindsey Borchard, owner of Lindsey Brooke Design; and Mikel Welch, founder of Mikel Welch Design. They will discuss what to prioritize when spending a marketing budget.
Having a desirable inventory is one of the cornerstones leading to success in the retail home furnishing industry. However, how does one know what is desirable?
Andrew Andoniadis of Andoniadis Retail Services makes a living designing retail spaces that consumers adore and wish to explore. Andrew’s seminar, Focus Your Product Selection for Profitability, will stress the importance of product choice.
Ever have trouble keeping customers happy? A happy customer base is crucial because not only are they likely to return to the same business for their furniture needs, but they are likely to spread positive word-of-mouth recommendations to their peers.
Interior design expert Gail Doby, a member of the American Society of Interior Designers and CVO/co-founder of Gail Doby Coaching & Consulting, will be hosting a seminar called How to Set Client Expectations & Keep Them, and You, Happy. She will be providing information on how to speak to clients about fees and budgets while maintaining a stress-free relationship with them. She will also be addressing how to deal with unhappy clients.
CrossCheck at LVM
Speaking of keeping customers happy, CrossCheck’s expert representatives will be available to provide information about our payment guarantee services which work in favor of both the consumer and the retailer.
These services help reduce risk and increase sales while saving time and money:
- Standard Check Guarantee – Cost-saving check guarantee using mail-in check claims.
- Conversion Plus – Electronic processing and guarantee with desktop check readers.
- Remote Deposit Capture with Multiple Check – Advanced electronic processing and guarantee with a consumer-friendly option.
Multiple Check gives consumers additional time to fund their purchase without using credit. They simply submit 2 – 4 checks bearing the same purchase date and designate the future deposit dates over a 30-day window. CrossCheck handles the rest, including the electronic deposit of each guaranteed check.To lean more, download our free guide or visit CrossCheck at LVM