CrossCheck Blog

Veterinary visits can take an emotional and physical toll on companion animals and their guardians. Stress, fear and health ramifications experienced by a portion of animals and animal guardians due to visits significantly contributes to clients staying home and seeking out alternatives, Fear Free states. To improve the emotional and physical well-being of patients and clients, increase revenue and client turnout, and attract potential clients, veterinary specialists can maintain a stress and fear free environment.

A recent infographic published by the Wall Street Journal gives a fresh look at how corporations are viewing millennial shoppers. CEOs and executives continue to study Generation Y in an attempt to determine what they like and dislike. This comprehensive infographic features a year’s worth of company transcripts as well as commentary from CEOs from different industries on how they market and sell to this demographic.

Mobile veterinary clinics may be best recognized as nonprofit organizations providing free or low-cost spay and neuter services to underserved communities, holistic house call veterinarians or volunteer operations bringing critical care to animals located in vet deserts. With the rise in U.S. consumer demand for convenience, mobile companion animal healthcare services have become increasingly popular. For veterinary businesses on wheels, providing quality care to pawed patients and excellent customer service to clients goes hand in paw. To increase client satisfaction and revenue, mobile veterinarians can incorporate additional services of convenience for clients.

In 2016, U.S. consumers spent a staggering $66.7 billion on pet industry expenditures, with veterinary care accounting for $15.95 billion, according to the American Pet Products Association (APPA). For veterinary offices, providing quality care at rates that satisfy both providers and clients remains a top priority. As veterinary costs and households with companion animals continue to rise, the CrossCheck editorial team decided to delve into the fine print of CareCredit. In addition to veterinary care — projected to hit $16.62 billion for 2017 — consumers collectively spent $14.71 billion on companion animal medical supplies and over the counter medicine in 2016, APPA reports. Unforeseen costs such as an injury or medical diagnosis and routine costs can cause clients to experience difficulties when funding critical care for companion animals.

With a principle of “gold standard quality content,” Veterinary Practice News (VPN) produces current industry news through a network of seasoned behaviorists, nutritionists, researchers and other field experts. Focused on serving industry professionals located in the United States and Canada, VPN magazine is available to subscribers in both print and digital form. The monthly business-to-business magazine operates a corresponding website to provide veterinary offices and professionals with applicable information on new tools and medications, diagnostics and treatment, workplace issues, veterinary education, and upcoming events.

A significant number of companion animal injuries and other health threatening incidents take place in client’s homes, outside of a veterinarian’s watch. While it is the practice of veterinary offices to provide quality care for pawed patients in a safe environment, it is crucial to discuss home safety procedures with clients to help maintain companion animal health and to extend care beyond the office. With potential health hazards lurking in every corner of client’s homes, the CrossCheck editorial team decided to review common causes of injury to produce a collection of top home safety tips.

Dvm360 recently posted a powerful infographic about human medications that are toxic to pets, creating an opportunity for veterinary offices to offer sound advice to their clients. “Client handout: Top 10 human medications poisonous to pets” was written by veterinary toxicologist Dr. Ahna Brutlag and published on April 20, 2017.

A recent article on dogster.com named “What Every Pet Parent Should Know About Veterinary Specialists” provided the inspiration for the CrossCheck editorial team to dig a little deeper. After reviewing the seven factors author Jackie Brown believes pet owners need to know about the subject, this article transitions to additional resources for finding and listing veterinary specialists in many geographic areas. Brown begins by comparing and contrasting general practitioners with specialists. General practitioners have broad training with a spectrum of species and they are well-qualified to treat a variety of health issues, including serious ones. On the other hand, specialists have (1) advanced training in specific aspects of veterinary care, (2) are board certified, and (3) have done residency in their focus area. Specialists typically administer care per referral by a general practitioner.

Thousands of veterinary professionals will participate in a variety of educational, networking and entertainment opportunities at the 2017 NAVC Conference where they can also browse the latest industry equipment, software and retail items including pet foods, climate control systems and furry slippers.

Pet owners desire two things from veterinary practices when it comes to pet care: Efficient, fully dependable, informed care for their pets by competent techs and veterinarians. The best possible pricing and or payment plans, particularly in times of emergency. CrossCheck knows veterinarians don't spend four years in undergrad, four years achieving a D.V.M or V.M.D., passing the NAVLE and taking the veterinarian's oath to bungle pet owner's #1 desire. Instead, this blog article focuses on how veterinarians can help offset cost by advising pet owners on the top five pet insurance plans, and if all else fails, by offering pet owners a check processing service called Multiple Check that is equally adept at offsetting the high cost of pet care.