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Furniture Today Equips Furniture Dealers for Tomorrow

Posted by Jessica Beaudry | Wed, Nov 29, 2017 @ 04:14 PM

furniture dealersFor 40 years, Furniture Today has informed furniture dealers worldwide on breaking industry news, trends, current events, research, effective retail business strategies and more. Furniture Today magazine, available in both digital and print form, produces 51 issues a year. While access to current and archived issues requires a paid subscription plan, the company maintains a website with few paywalls.

Industry News

iStock-520281429.jpgWebsite content falls under 10 categories — News, Markets, Products, Videos, Research, Classifieds, Blogs, Conferences, Events and Buyers Guide. The homepage displays top stories within each section, along with the latest social media posts. Professionals will also find the Furniture Today bulletin board, news from the web and links to the company store on the homepage.

Subsections including News, Furniture Retailing, Furniture Retail Solutions, Business News, and Insights & Intelligence provide specialized resources for furniture dealers:

  • Furniture Retailing focuses on new store openings, company mergers and leadership changes.
  • Furniture Retail Solutions shares business solutions successfully implemented by retailers, manufacturers and suppliers.
  • Business News discusses current industry earnings, trends, market news and analysis reports.
  • Insights & Intelligence presents selling tips and tricks applicable for every sale.

Trade Research

Research & Analysis — a subsection of the Research tab — offers exclusive industry research, surveys and rankings conducted by Furniture Today’s market research team. The category houses articles such as “Who are the Top 100 Furniture Stores?” and “Why Amazon is Absent from the Top 25 Ranking.” Select reports, surveys and white papers are available for purchase.

Furniture Everyday Blog

Bill McLoughlin, editor in chief at Furniture Today, writes Furniture Everyday — one of the company’s 19 blogs. In the article “What’s the best way to Advertise to Millenials?” McLoughlin stresses the importance of advertising in video game apps and streaming television due to millennials spending more time on electronic devices than the Sunday paper. Furniture dealers are cautioned not to underestimate selling to interior designers in “Your Best Future Customers may not be who you Think.” McLoughlin states that although the demographic is small compared to Millennials and Boomers, every sale counts. In a third recent article, “The First Change is the Hardest, but could be the Best,” he emphasizes the need to acknowledge when change is necessary to avoid failure.

Buyers Guide

Dealers can search through 20 categories including Accent Furniture, Dining Furniture and Home Entertainment Furniture for the latest home furnishings products and designs under the Buyers Guide tab. The section contains featured products and companies along with E-Catalogs. With detailed information on each company listing, the buyers guide provides an easy to navigate platform for identifying new vendors.

Home Furnishings Events

The Events tab allows professionals to search for upcoming industry events by date, category, region, city and state. The related Markets tab posts updates and news on furniture tradeshows, events and seminars. A sampling of future events include Winter Las Vegas Market 2018, the Tupelo Furniture Market and the International Contemporary Furniture fair.

Support and Services for Furniture Dealers

With the most “comprehensive coverage of the global retail furniture business,” Furniture Today has established itself as a beneficial business tool for furniture dealers.

Additional business tools are provided by CrossCheck, the creator of innovative payments guarantee technology that helps U.S. merchants increase sales and reduce risk while saving time and money.

Our Multiple Check service supplies merchants with a fast and simple payment solution. Customers write 2 – 4 checks for a single purchase that are deposited by merchants over a 30-day period. Multiple Check allows merchants to “save the sale” and accept guaranteed checks with confidence while increasing revenue and customer satisfaction. Meanwhile, customers take their items home on the purchase date without using credit. Download our free guide to learn more.

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Topics: Home Furnishings

Written by Jessica Beaudry

Inbound Marketer at CrossCheck.