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Auto Dealerships Flock to NADA’s 100th Anniversary

Posted by Joe Gargiulo on Wed, Feb 15, 2017 @ 01:00 PM

Attracting US auto dealerships from around the globe, the 2017 NADA Convention & Expo delivered a mega showcase with 60,000 square feet of exhibitor space, dealer franchise meetings, a multi-track workshop series, small interactive learning sessions, peer learning groups and unlimited options for dining and entertainment. The event was held January 26 – 29, 2017 at the New Orleans Convention Center where the American Truck Dealers (ATD) Convention and Expo ran concurrently.

The festivities begin with NADA 100 Carnival, an opening gala at Mardi Gras World where guests were entertained by Foreigner, Cowboy Mouth and local jazz musicians while enjoying local cuisine.

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Tags: NADA, C.A.R.S.

Marketing Automation Platforms for Auto Dealerships

Posted by Joe Gargiulo on Fri, Dec 02, 2016 @ 07:00 AM

If one conducts an online research using the title of this article, he/she will encounter nearly one million sites mentioning the search terms. No wonder, with more makes and models on the market than ever, auto dealerships are using smart technology to reach potential customers.

Most software packages for dealerships that are content relationship managers (CRM) versus comprehensive automated marketing platforms. CRM can organize, segment and contact sales leads, but they may not offer all marketing tasks.

On the other hand, automated marketing platforms are comprehensive tools for building brand images while managing lead management and subscriber lists, web sites and inbound marketing, blogs, email campaigns, pay-per-click (PPC) advertising and the essential social channels.

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Tags: C.A.R.S.

Study: The Deathly Truth About Americans’ Seat Belt Habits

Posted by Maria Shayna Tzouvelekis on Tue, May 31, 2016 @ 04:00 PM

“Click It or Ticket.” We all know the phrase; it’s the most successful safety campaign ever produced by the National Highway Traffic Safety Administration (NHTSA). More than half of passenger vehicle occupants killed between 2010 and 2014 weren’t wearing seat belts and the latest seat belt user rates study reveals that many continue to risk danger by not utilizing one. Despite lap and shoulder seat belts having been produced in every car since 1974, thirty one states reported less than 90% belt use rate. 

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Tags: C.A.R.S., Case Studies, Maria Tzouvelekis, Auto Dealerships

CrossCheck Gives the NADA of Approval

Posted by Joe Gargiulo on Mon, Mar 21, 2016 @ 07:00 AM

CrossCheck’s product development team loves the auto industry, so much so that it named C.A.R.S — a popular service — after it. Also known as CrossCheck’s Auto Industry RDC Solution, C.A.R.S. and other payment solutions will be among the topics discussed on the floor of the 2016 NADA Convention & Expo by a handful of our top sales executives. NADA is offering a full program of workshops and round-table discussions while CrossCheck will present fresh ideas and the chance to win prizes. The galactic auto-industry event takes place March 31 through April 3 at the Las Vegas Convention Center (register).

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Tags: NADA, C.A.R.S., Joe Gargiulo

CrossCheck at NADA 2016 in Vegas - Visit Booth 640C to Increase Sales

Posted by Maria Shayna Tzouvelekis on Wed, Mar 02, 2016 @ 10:00 AM

For over 20 years, CrossCheck has welcomed customers and guests at the annual NADA Convention and Expo. NADA has a lot in store for this year's expo being held at the Las Vegas Convention Center, March 31 - April 3 and CrossCheck will be bringing some new ideas and prizes. CrossCheck has helped auto dealerships profit from our sales-generating payment services for 33 years and we couldn't miss out on this year's convention. 
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Tags: NADA, Auto Sales, C.A.R.S., Maria Tzouvelekis

San Diego GM Retail Service Managers Learn How Checks Increase Sales

Posted by Charles Dortch on Fri, Feb 26, 2016 @ 09:00 AM

Helping service managers discover payment solutions for their auto dealerships is one of the most rewarding parts of my job. If I can address a dozen or so in one place, then I’ve increased the odds of finding personal satisfaction that many times. A recent meeting of the San Diego GM Retail Service Manager’s Club, a division of the New Car Dealers Association San Diego County, offered such an opportunity.

A longtime proponent of trade associations, I wrote an article called "Ten Reasons to Join an Association" in 2012, explaining the numerous benefits (see inset).

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Tags: Charles Dortch III, C.A.R.S., Auto Repair, Auto Dealerships

Auto Dealerships Fortify Local Economies and Increase Sales

Posted by Joe Gargiulo on Thu, Feb 04, 2016 @ 07:00 AM

A study by the Center for Automotive Research demonstrates dealerships across America have a profound effect on their state and local economies. “Contribution of New-Car Dealerships to the Economies of All 50 States and the United States” offers compelling narratives, statistics and graphs while providing dealership owners and employees with just cause for pride and optimism.

“New-car dealerships are found in nearly every community across the country,” states the abstract of the 38-page publication. “Auto dealerships employ more than one million people directly and support over 1.18 million private sector jobs nationwide. These jobs result in more than $143 billion in compensation each year and nearly $19.3 billion in personal tax revenues.”

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Tags: C.A.R.S., Joe Gargiulo, Auto Dealerships

Auto Dealers and the Car Hacking Debate: Guaranteed Threat or Not?

Posted by Brandon Weaver on Wed, Aug 05, 2015 @ 11:00 AM

You’re taking a leisurely Sunday afternoon drive with your wife and kids up the California coast on Highway 1. Windows down, Pandora streaming, admiring the picturesque horizon – when all of a sudden your horn starts honking uncontrollably, your music explodes to full blast, and your brakes fail. 

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Tags: C.A.R.S., Auto Dealerships

Independent Auto Dealers: CrossCheck at NIADA 2015 – Visit Booth 6

Posted by Brandon Weaver on Fri, May 15, 2015 @ 07:00 AM

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Tags: Auto Sales, C.A.R.S., Brandon Weaver, Auto Dealerships

America's Love Affair with Cars Increases Sales and Service Orders

Posted by Brandon Weaver on Tue, May 05, 2015 @ 04:30 PM

In February Auto Trader conducted a survey on Millennials and their cars and came to the following conclusions:

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Tags: Auto Sales, C.A.R.S., Brandon Weaver, Auto Dealerships

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